Save the Children’s Christmas Jumper Day 2022 raised £2.6 million, plus another £2 million of matched funding from the UK government (via the FCDO for mother and baby projects in rural Kenya).
This brings the overall total raised to more than £30 million since the campaign was launched.
I know of some charities that have already started planning for their Christmas 2023 campaigns, and I wonder how your plans are progressing.