How much of your data would you give away, if it means lower cost health care? This question has been raised in the US, where Amazon has launched a low-cost health service called Amazon Clinic. For as little as $30, you can message a clinician from an Amazon Partner and if they feel a prescription is needed, they can send it to your local pharmacy.
So far so good, but the terms you sign up to include clauses that allow Amazon to access your complete patient file. They may then re-disclose it to third parties, which will no longer be protected by HIPAA, the US regulations designed to protect the privacy and security of certain health information.
This is from the US, but their trends tend to come to the UK. The Washington Post article has more at https://www.washingtonpost.com/technology/2023/05/01/amazon-clinic-hipaa-privacy/