You know we are fans of sofii.org and the way they showcase fundraising innovation and best practice. In a recent email, they reminded us about an archive called ‘How I wrote…’ where they interview those who crafted some of the most powerful and effective fundraising appeal letters.
If you need to write your own fundraising appeal letters, and would like inspiration from real people and not AI, then have a look at https://sofii.org/article/how-i-wrote-it-the-actionaid-iguana-letter, and some of the other sofii links on their page.