SOFII suggests that now, more than ever, people are searching for the good in the world. Under the banner of ‘kindness is contagious’, a recent blog suggests how smaller charities can benefit from contagious kindness in their fundraising.
Why not see how you can use these insights from https://sofii.org/article/kindness-is-contagious-the-simple-fundraising-strategy-of-small-charity-52-lives?