As we reported a while ago, increasing numbers of people are switching from using search engines to AI tools. Search engines are countering this by showing AI overviews at the top of their results screens, but click-through rates to websites can be significantly lower. So the challenge is for your organisation to be prominent in […]
Author: Nick Swain
Short break
We normally prepare these insights on a Friday for sending the following week, so we will be taking a one-week break for Easter.
IWITOT speaking opportunities
In case it’s new to you, IWITOT is https://sofii.org/ very popular ‘I Wish I’d Thought Of That’ session where fundraising inspiration is shared, and it is coming to Fundraising Convention again. You can apply to be part of it at https://ciof.org.uk/fundraising-convention-2026/iwitot-application/.
Warning if you subcontract any fundraising
The Fundraising Regulator has published an investigation summary into the use of third-party fundraising organisations by a major charity for door-to-door fundraising. It found 12 breaches of the Code of Fundraising Practice. If you use or are considering using third-party fundraising organisations, then we strongly recommend that you read investigation summary at https://www.fundraisingregulator.org.uk/about-fundraising/resources/national-deaf-childrens-society-smile-fundraising-limited-interactive so that […]
Will social media change after addiction verdict?
As BBC Tech reported at https://www.bbc.co.uk/news/articles/c87wd0d84jqo, a court in the US has ruled that several social media apps are addictive, and that the owners should have considered how to protect children who may use them. Does this have relevance for you and your use of social media? Even if not, it does reinforce the need […]