Best time for Christmas donations

Enthuse has release their annual Christmas Giving Insights Report, and it’s free to download (apart from giving your name and email address).

Some headlines are:

  • Donations on Christmas Eve are over 50% higher than the average December day
  • Giving Tuesday (29th November 2022 in the UK) can skew December giving (the report’s analysis here is particularly interesting)
  • Certain days of the week are clearly more popular for donations

The report has insights that ought to help shape your campaigns and exactly when they drop, and you can download your free copy from